Chandigarh: Leading home appliance firm Whirlpool of India today joined hands with Kings XI Punjab as the IPL franchise team's official co-sponsors for the coming T20 League season.
KXIP's CEO, Anil Srivatsa, also expressed his happiness over the development and said through the alliance the IPL franchise outfit was planning to bring interesting promotions for the fans.
The company would run a number of promotions during the tournament and as co-sponsors, they will have the logo branded on the team's jerseys.
They would also have significant in-stadia presence during Kings XI Punjab matches in the form of board branding, placards, branding on cheer leader podium and seats in designated stand, the release added.